Hybrid Conf: From ideas to exits

Hybrid Conf: From ideas to exits

From ideas to exits presented by Tikhon Bernstam (@tikhon) at HybridConf 2013. Tikhon discussed how to create a successful startup from coming up with ideas to wanting to exist. Here's what I learned from his talk.

  • Be a thoughts leader - Write articles about how to do things, be top of your field.
  • There is no genius idea.
  • Try small projects with co-founders first to see how you get on before taking on a long project.
  • A good team with a good project in a bad market will fail.
  • Take successful concepts and introduce them into new markets.
  • Fake activity to bring life to your product whilst you wait for traffic to grow.
  • Inc5000 provides lists of the fastest growing companies, identify booming markets and do it better.
  • You don't have to be first in the market, Facebook, Dropbox and Stripe were not the first of their kind.
  • Use tried and tested technologies, you don't want to be reporting bugs in programming languages or databases whilst trying to launch your product.
  • Tikhon failed 11 times before launching his 1st successful app, it takes time.
  • The press can give people the wrong impression, be ready before you spread the word.
  • It's better to have a few people who are really happy than everyone being OK.
  • Just create landing pages for new ideas, collect email addresses and see which get the most interest. Then build that one.
  • Understand which news websites are relevant to you and launch on those ones.
  • When fundraising money can be tempting but don't give too much away.
  • Pitch your idea in 3 - 5 words, if you can't do that then rethink.
  • Create FOMO - The fear of missing out.
  • Solve people's problems, There is plenty of opportunity with small and medium businesses.
  • Higher staff for culture and fit, we don't build hard stuff so get someone who will be great to have around.
  • Think about existing, it's hard to find something good so what will you do if you exit?
  • Persistence is more important than genius.
Tikhon Bernstam presents from ideas to exits
Tikhon Bernstam presents from ideas to exits.